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Help Spread an Awareness of the Importance of Mining



February 6, 2021 - A message from Robert W. Schafer, 2020 SME President.


In an SME Community post during 2018, SME President John Mansanti asked for your help in increasing Public Awareness of the Importance of Mining. In January 2020, Hugh Miller, 2019 SME President, sent an email to all SME members with a similar request.

My sincere thanks go out to the approximately 10% of SME members that took action and contacted friends who were not in the mineral industry.

This is a personal request to the remaining 90% asking you to send the message to your email and/or social media friends and colleagues. The request in each previous case was simply to copy and paste the highlighted message below, or if you create your own message, please include the
video link.

You may not realize just how important it is to share mining’s message or that it impacts less than 0.5% of the total USA land area. Check out this
video and forward it to your friends if you like it. Thank you for your help in spreading an awareness of the Importance of Mining.

At the start of 2020 the number of views count was 20,836. Today it is 36,475, an unexpected increase due to some COVID effect. Probably due to more time at home. Let’s see if we can beat the COVID response by a concerted SME effort.

Also, if daily conversation turns to mining or minerals, invite your listener to search “Is Mining Important” on YouTube. You might point out that mining will be an integral part in the advent of a “greener” all electric world. Several members make this a practice and have never had any objection. Many favorable comments have been received.

My best to you and yours for an improved 2021 for all of us!


Robert W. Schafer
2020 SME President

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